WASHINGTON, August 16, 2017 — President Trump has named Strategic Communications Director Hope Hicks as his next White House Communications Director. Hicks is a long-time aide to Trump, serving him since the start of his presidential campaign. At 28, she has become the youngest White House Communications Director in history.
Hicks takes over after Anthony Scaramucci was fired by Chief of Staff John Kelly. Hope Hicks has been one of Trump’s most loyal aides, even gaining support from Ivanka Trump and Jared Kushner during the 2016 election.
Hicks becomes the fourth communications director the president has named since the election.
Jason Miller was Trump’s first pick for the job; he backed out prior to inauguration day. Miller was replaced by Sean Spicer, who also held the role of Press Secretary. Trump later named Michael Dubke as communications director. Spicer took the role over again before Trump named Anthony Scaramucci to the job last month.
The announcement comes as Trump fights back against leaks from within his staff. Attorney General Jeff Sessions has threatened to crack down on journalists and sources who reveal classified information. Hicks is originally from Connecticut and was a model and actress before she got involved in politics.
Trump took notice of her in 2014, when Ivanka hired her to work in her fashion line. She quickly earned the trust of the Trump family and was brought in immediately to serve in a communications role at the start of Trump’s campaign.
Hicks has survived several scandals and staff shake-ups in both the Trump campaign and the White House. Scaramucci took to Twitter to praise Hicks, saying “Hope is a terrific person and will do a great job. Wishing her the best.”
The White House Communications Director is responsible for promoting the President’s agenda and leading the media campaign. The WHCD is responsible for working on speeches like the State of the Union. Both President Trump and former President Obama both share the record for most communication directors, each with four.
The question now is whether Hicks will have better control on how Donald Trump acts through his tweeting and public appearances. Trump’s off-the-cuff style has caused many others to forgo attempts to become part of Trump’s communication team.