LOS ANGELES, January 22, 2015 — The Wednesday after the State of the Union speech is reserved for analysis. Thursday must be the last day that Republicans and conservatives ever mention the president’s name.
It is time to let Barack Obama go. Look forward to the future. He is the past. Take away the media oxygen that he needs to breathe.
On January 20, 2015, President Obama gave his annual State of the Useless. He intoned, “Blah, blah (look in confusion at the teleprompter), blah.” He wrote it 11 years ago. Unlike Dr. Martin Luther King, Jr., Obama’s dream speech had a shelf life of 11 minutes before it was given. It was the greatest speech in the history of history except for every other speech by anyone, anywhere.
He claimed that climate change and not radical Islam is the most important issue of our lives. There is no longer a reason to cover an unserious leader who has become an inconsequential man with inconsequential words.
As the media turns to Election 2016 and the many caucuses and primaries, President Selfie Pajamaboy Obama will be seething. His mocking, condescending tone in his State of the Useless covers barely restrained anger. He will become enraged when the media spends all of its time focusing on others.
He will be arguing with himself in front of his mirror. “Joe Biden does not inspire his own family. Hillary Clinton is toxic. The former Governor of Maryland is such a boring non-descript white guy that even he does not know who he is. He could be standing in my living room right now. Security should remove him. Are these the losers who want to take my job?”
Obama will fail to notice the irony. Hillary muttered those exact same words in 2008 about him.
He is desperate to pick fights. Republicans can govern, but they must let Obama come unglued. They must ignore him like you would any other child throwing repeated temper-tantrums. He will be grounded soon enough as his plane and all his other toys are taken away.
The time for bashing Obama ended with the 2014 elections. The 2014 message was very simple. “Democrats suck. They’re in charge. We’re not them.”
The 2016 message must be a positive one. America already knows that Obama sucks. They want answers on how to fix his failures. People will approach Republicans with sheepish regret and muttering, “I don’t know what I was thinking. I voted for Obama.”
Republicans and conservatives must not make these people feel worse or play the “I was right all along, I told you so” card. Smugness is for Obama liberals.
Conservatives must turn on the one quality that Obama liberals lack: sincere empathy.
“It’s ok. A lot of people voted for President Obama (Be respectful at this point, use his title). I understand you’re hurting. A lot of people are hurting. That is the past. Let’s talk about the future. Let me tell you about (insert GOP candidate of choice).”
Republicans must talk about their own candidate. Do not mention the president’s name once. He is yesterday’s news.
What matters is not ideological purity. Winning elections and governing is key. Even President Ronald Reagan raised taxes in 1982. Stop looking for perfection. Only God is perfect. The media will try to convince conservatives that the GOP candidates are a bunch of losers. The GOP bench is phenomenal and keeps getting better.
Conservatives need not worry about Obama trying to govern by vengeance in his final two years. If he governs against the people, the right must get their microphones and force Hillary to go on the record with her opinions. Smoke her out.
Make her tell us that she remains the terrible person she has always been. The more voters see and hear of her, the less they like her. She must pay the price for every Obama sin. When Obama goes crazy in his final two years, Hillary’s people will undermine him to protect her.
Let her do the dirty work for us. Let her sabotage the end of the Obama presidency.
Building a majority coalition requires advocacy. With advocacy, do not tell people what they should care about. Ask them what they do care about and show them how the conservative Republican message fits in with what matters to them. If all somebody cares about is abortion and they are bombarded with about illegal immigration, their eyes will glaze over.
Obama spent his entire presidency ignoring people and pursuing his faculty lounge utopian pipe dreams. Do not repeat his reign of error. Find out what is in the hearts and minds of those you want to persuade.
An assistant coach can draw plays on a blackboard. Be a head coach. The head coach is somebody you would go through a brick wall for because you want them to lead you.
Be leaders, not wonky technocrats. Liberals are boring. Do not be boring. Obama managed to hide his boring side just long enough.
Now he is seen as the Sominex he always was.
Obama is a bully, but he knows that the 2014 elections were a message to him.
Do not be fooled by a brief respite from high oil prices. The American people are weary of Barack Obama. They are numb. Knocking around Obama just depresses them further by reminding them of their biggest mistakes.
It is time for the adults to govern. Doing that requires winning the 2016 election. Conservatives and Republicans need to show the American people what they would do and why they would do it better.
Forget Obama. everyone else has. Let him go. Ignore him. His trash-talking does not make him cool. He is no different than the guy in the park yelling at pigeons about how he used to be somebody, somewhere before he lost it all.
When you see that guy in the park, you keep on walking. Do the same with Obama.
Let him go. He is finished. He knows he is finished. Take away his power. Ignore him.
He is irrelevant. Let’s keep him that way. It is good policy and good politics. As a certain incredibly pompous, nameless and once relevant academic might say, “It’s the right thing to do.”