LOS ANGELES, November 30, 2015 — The immediate “ooohs and ahhhs” from the crowd, countless camera shutter clicks and flashes were a strong indicator that Lincoln has hit the mark with this automotive beauty, thus repairing their brand’s issues with lack of performance and diminished appeal. The midsize luxury sedan has been redesigned to go toe-to-toe with the more popular luxury sedans including the Lexus ES, Acura TLX, Infiniti Q50, Cadillac ATS and Audi A4 in the very competitive market segment. Lincoln aims at reminding car consumers that it has been a longtime contender in the luxury marketplace and it has no intention to backing down to the more popular or enticing cars.
Car enthusiasts were intrigued by the Lincoln MKZ’s intentionally more sculpted yet refined design. The curvy yet crisp lines, playfully combine a futuristic appeal to a classic concept. In addition to its shape, the size of the sedan is reminiscent of the old school Lincolns, which were known for their “big body” stature. While the MKZ’s exterior shape makes it look assertive, the interior’s carefully crafted size aligns with the midsize-sedan status. It has an impressive fusion of size and design, which gives it a strong and high-end appeal as well as exhibits Lincoln’s effort to go the extra mile and pay attention to every detail of this vehicle.
Luxury aside, Lincoln has designed the MKZ to perform. The 2017 MKZ model features a 3.0-liter turbocharged V-6 engine that when paired with the sedan’s all-wheel drive, is rated at 400 horsepower. The interior has upgrades that are classic and pay homage to the design of older model MKZs. The touch-sensitive audio and climate sliders have been upgraded to knobs with themes such as “chalet” and “vineyard”.
In terms of technology, the MKZ aims to make driving less stressful with its active hold braking system that keeps the car stopped at a traffic light without continuously depressing the brake pedal. The adaptive cruise control senses the traffic flow and automatically adjusts its speed whether traffic is moving or stop and go. Traveling in style while being able to zig-zag through traffic and keep the driver engaged seemed to be at the top of Lincoln’s to do list with the concept of the MKZ.
The car won’t be available until next summer, which also means pricing hasn’t been released to the public, but judging by the feedback, this car is highly anticipated regardless.
2017 Ford Escape:
Ford debuted the 2017 Ford Escape, which competes with the Honda-CRV and Chevy Equinox. The styling of the Escape almost seems to nod at millennial drivers who want to have the prominence of an SUV but the measurability of a car, considering that younger drivers don’t typically require the space requirements of the larger vehicles.
Auto show attendees who closely inspected the design features of the crossover, seemed to be impressed with the interior technology. Ford made sure the 2017 Escape set itself apart from competitors by enhancing their infotainment system with Sync Connect. Sync Connect, which comes with a 5-year complimentary activation, puts drivers in control of their car through their cellphone, allowing them to lock and unlock the car’s doors, start the engine, check tire pressures and fuel levels, and even locate the car from a distant location. Show-goers whipped out their cellphone to participate in a different kind of test-drive—to challenge the simplicity of syncing the car withtheir smartphone.
With just a few clicks and answering a few questions, their Android and iOS-powered phones were connected to the car’s system and they were able to use the app’s clean interface to manage their driving experience. The Escape’s technology was a clear winner and kept show-goers happily engaged with the vehicle.
Technology crossed over into the safety arena as well for the Escape. It has new additions including the adaptive cruise control and forward collision warning with brake support, active parking assistance technology, an alert system for keeping the vehicle from swerving in and out of lanes and a driver alert system that detects signs of driver fatigue and issues a warning.
The Escape has an S, SE and Titanium model with the all new Sport Appearance Package available on SE and Titanium models in addition to EcoBoost, which enhances fuel economy.
Ford has yet to release the price for the 2017 Escape, but anxious consumers won’t have to wait much longer for the spring debut in the marketplace.
Both Ford and Lincoln have stepped up their game to meet the growing technological needs of the savvy and engaged driver. The 2017 Lincoln MKZ and 2017 Ford Escape made their impact at the 2015 LA Auto Show, giving consumers something to look forward to for spring auto releases.