WASHINGTON, February 11, 2014—Nothing says “I love you,” quite like the howling of the lovelorn Mexican gray wolf or an infatuated vermiculated screech owl. In time for Valentine’s Day, the Center for Biological Diversity is introducing a special edition of free endangered species ringtones “Love Calls of the Wild.”
Featuring 25 especially selected ringtones for all cell phones, the campaign contains social and mating calls from animals around the world, including trills, hoots, chirps, howls, and roars.
“Whether it’s the song of an orca, the hoot of a spotted owl or the howl of a Mexican gray wolf, these ringtones instantly connect people with wildlife, including species at the edge of extinction,” said Peter Galvin, director of programs at the Center. “These ringtones are a great way to show your love for the wild on Valentine’s Day.”
The campaign is part of RareEarthtones, the Center for Biological Diversity’s free endangered species ringtones program, aimed at educating individuals about endangered species and conservation around the globe. Since the program launched in 2006, the ringtones have been downloaded over 620,000 times by people in 180 countries.
All the species in the ringtones page are featured on the Center for Biological Diversity’s website, with a dedicated page explaining the range, status and threat for each one.
“Too often in this urban and digital age, we find ourselves separated from these amazing — and increasingly rare — animals that make the world so rich,” Galvin said. “So the ringtones are conversation-starters. Someone overhears one of the sounds and finds they’re suddenly talking with someone else about the plight of an endangered species. It’s a powerful tool that we hope sparks an interest in saving imperiled animals around the globe.”
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