Gearheads: What did Jesus drive?


SEATTLE, October 29, 2014 – Join us this Friday for a great show, featuring the author of the new book, “What did Jesus drive?” by Jason Vines.

Detroit has seen lots of high-profile crises in recent years and Jason Vines always seems to be around, trying to put out the fires, or in some cases, stoke a heated reaction.


Vines, 54, has headed PR for Chrysler, Ford, Nissan North America, Compuware and religious book publisher Zondervan. He also wrote jokes for Lee Iacocca speeches in the 1980s, mounted an auto industry defense again the persecution of SUVs two decades later, and lobbied for rescue loans to keep GM and Chrysler afloat in 2008.

Now Vines, Detroit’s most provocative public relations showman in memory, is going public with the stories behind the big stories of his career with a memoir entitled, “What Did Jesus Drive: Crisis PR in Cars, Computers and Christianity.”

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