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Apple Watch available for ogling, ordering today, April 10

Written By | Apr 10, 2015

WASHINGTON, April 10, 2015 – The Apple Watch has arrived! No, really. It’s here and it’s available today, April 10. Well, sort of.

Before you head on down to your favorite local Apple Store, you might want to take a minute to read this article first. It will save you an unnecessary trip and give you a more realistic idea about how to go about acquiring this soon-to-be collector’s item. (Like my ancient, still-functional Apple Newton, which actually did recognize my sloppy handwriting, BTW.)

Seriously, now folks. The Apple Watch is in short supply, so getting one of these puppies—assuming you’re an early adopter—is a bit more like going to your local jewelry store to shop for, price, and order an engagement ring. And for that high-end Apple Watch model at least, the pricing is likely to be the same or more as that diamond-encrusted engagement ring.

Can I ease on down to my closest Apple Store to buy an Apple Watch?

Yes. But without an appointment made in advance, you can only look, not touch. Apple watches in various styles will be displayed in local U.S. Apple Stores. But to try out “fit and finish,” you’ll need an appointment to do that or you can just stand there and look.

You’ll need to make an appointment at your local store, which you’re supposed to be able to do online starting today, Friday, April 10. You can make appointments through the Apple Store (presumably online) or via the iOS Apple Store App.

Want to try your luck without an appointment? Maybe some day, but slots are likely to be booked solid given the likely early excitement surrounding the new watch. At some point in the future, if lines look thin, perhaps you can jump in and try your luck without an appointment.

How do I actually buy an Apple Watch?

Assuming you’re happy once you’ve had a chance to try on and play with the device, your Apple Store person can order what you want via Apple’s internal store systems. Once you’ve made your order, you can arrange to pick it up in the local store or have the watch delivered to your home beginning April 24 and later. Alternatively, users can order a watch online. This will be delivered straight to their home.

Can I order online?

Sure. Assuming you have the kind of early-adopter confidence to go with a product that no one has ever experienced before. Just head for Apple’s well known website, click the store tab and take it from there.

If I don’t reside in the U.S., where else can I buy an Apple Watch?

Currently, you can look at and/or make an appointment to see and/or actually order a new Apple Watch Australia, Canada, China, France, Germany, Hong Kong, Japan and the U.K. in addition to the U.S. (No word yet on when, or where, Vladimir Putin will requisition his.)

How much will my bank account suffer?

The Apple Watch, unlike the first Macintosh computer lines, is not exactly “the watch for the rest of us.” They run considerably more than a Timex.

For those who haven’t followed this device’s nearly endless product cycle/story with baited breath: There are three (count ‘em) models of the Apple Watch

  • Apple Watch Sport, priced from $349 and up
  • Apple Watch, (no modifying adjective), priced from $549
  • Apple Watch Edition, the Rolls Royce (or maybe Ferrari) of the line. Coming in 18 karat gold, this lovely piece of conspicuous consumption starts at $10,000.

We are told that those seriously entertaining the purchase of the expensive Apple Watch Edition and making an appointment to see it will be accorded concierge-style service at their local Apple Store, although we’re not sure if valet parking is included. As for us, that’s an Apple product that’sway above our pay grade. So it looks like we’ll just have to take this one on faith.

Terry Ponick

Biographical Note: Dateline Award-winning music and theater critic for The Connection Newspapers and the Reston-Fairfax Times, Terry was the music critic for the Washington Times print edition (1994-2010) and online Communities (2010-2014). Since 2014, he has been the Senior Business and Entertainment Editor for Communities Digital News (CDN). A former stockbroker and a writer and editor with many interests, he served as editor under contract from the White House Office of Science and Technology Policy (OSTP) and continues to write on science and business topics. He is a graduate of Georgetown University (BA, MA) and the University of South Carolina where he was awarded a Ph.D. in English and American Literature and co-founded one of the earliest Writing Labs in the country. Twitter: @terryp17