Comic Con pirates force release of ‘Suicide Squad’ trailer

Comic Con pirates force release of ‘Suicide Squad’ trailer [Video]

Fox Studios confront similar dilemma caused by poor-quality, pirated trailer for its upcoming “Deadpool” film. Advance early release trailers in jeopardy?

The Joker is back in "Suicide Squad" and sounding a lot like the late Heath Ledger in the official Warner Brothers trailer, just released. Film is slated for a 2016 release.

WASHINGTON, July 14, 2015 – Deadline reports that Warner Brothers has released the first official trailer for its upcoming “Suicide Squad” film well ahead of time. The reason? “Someone in the crowd [during the trailer’s private Hall H presentation on Saturday] recorded footage that was meant solely for show attendees and posted a lousy-quality version online.”

After initially resisting the early release, the studio decided it was better to make the real trailer available rather than allow the pirated trailer to create the wrong impression of the still-in-production DC Universe film, which is scheduled for a 2016 release.

According to Deadline, “Sue Kroll, the studio’s President of Worldwide Marketing and International Distribution stated Monday that Warners would ‘release the same footage that has been illegally circulating on the web, in the form it was created and high quality with which it was intended to be enjoyed. We regret this decision as it was our intention to keep the footage as a unique experience for the Comic Con crowd, but we cannot continue to allow the film to be represented by the poor quality of the pirated footage stolen from our presentation.’”

"Deadpool" PR still.
“Deadpool” PR still. (20th Century Fox Studios)

20th Century Fox Studios experienced the same issue Warners encountered. Its private Hall H showing of an early “Deadpool” trailer was also pirated and posted online this weekend. No word yet from Fox as to how the studio plans to deal with its own dilemma. “Deadpool” features a superhero who’s an offbeat, off-the wall, potentially R-rated spinoff from the X-Men universe.

One upshot of this weekend’s dual Comic Con piracies could be that future Comic Con attendees may no longer get the chance to see ahead-of-release trailers at future comics conventions.

Here’s the official Warners trailer:

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Terry Ponick
Biographical Note: Dateline Award-winning music and theater critic for The Connection Newspapers and the Reston-Fairfax Times, Terry was the music critic for the Washington Times print edition (1994-2010) and online Communities (2010-2014). Since 2014, he has been the Business and Entertainment Editor for Communities Digital News (CDN). A former stockbroker and a writer and editor with many interests, he served as editor under contract from the White House Office of Science and Technology Policy (OSTP) and continues to write on science and business topics. He is a graduate of Georgetown University (BA, MA) and the University of South Carolina where he was awarded a Ph.D. in English and American Literature and co-founded one of the earliest Writing Labs in the country. Twitter: @terryp17